This campaign from BCM, for financial institute Heritage Building Society builds on the company’s ‘People First’ positioning.  The sincere TVC spots, shot by Two Little Indians during one of the largest rain storms in recent times, uses a mixture of Red and Photron footage to demonstrate Heritage’s genuine customer promise to put People First, ahead of huge profits.

director spotlight

with Tori Garrett

Who influences you most and where do you find your inspiration? 

I don't really have a single influence. I have just been a lover of photography, film, design and novels my whole adult life, and consume books and films like I do air. There's not a day that goes buy when I'm not scouring Amazon for a new Photography book , or devouring a novel, sometimes for the second or third time. I think you have to suck in as much as possible from every possible place and then somehow you develop a style of your own. But I have to say that even though I've been doing this for 20 years now, I learn something new on every job.

You shot components for this TVC on both the RED and Photron cameras. What did you think of Photron and the look and effect it creates?

Geez I love love love the Photron. I wish I had had an entire day to shoot elements on it, not just a couple of hours. You can't fail with it really, and the possibilities are endless. There's not much that doesn't arrest your attention like action shot at 2000 frames a second. It gave me goosebumps playing back the first shot. Goosebumps - how great would they look at 2000 fps! I can't wait for the next time I have an excuse to use it.

Even though this TVC is set in the rain, how difficult was it to actually shoot during one the biggest rain storms in Brisbane's recent history?

Oh yes there was that. At least we didn't need the rain truck that much. We got the shoot done because the actors and clients were so brilliant. I think we went with 3 takes on each lens maximum. The rain you see in the TVC is real. No tricks (apart from a tiny bit of foreground, thanks Tedders). I spent an hour and a half holding the leg of the KD tent that was protecting wardrobe (we had 10 suits) so it would not blow away. I had the two actors on the other two legs and our poor wardrobe lady on the other. We laughed. We cried.

What future projects are you currently excited about?

Apart from possibly getting a tummy tuck, I am looking forward to directing my first feature length film, Box, which is in very early stages of pre production. That's what you say in the film business when you haven't got any money beyond development funding yet. We have begun casting it now and I am currently putting together mood boards and shot lists. The script, written by James P Greville, won best unproduced screenplay at the Australian Writers Guild Awards last October. So we're in good shape. It's a long arduous process though, and hard to fit it in between ad shoots. I have a TV Drama project potentially on the cards later this year so fingers crossed on that one too. I seem to live constantly in the hope of cool jobs coming off. Sometimes I get lucky.